Gonzalez & amp; Co
Whoever proves it, tells it.
Go&Co arrived in Madrid and chose us as their agency to create a launch campaign that would start the day of the opening. The idea was to generate intrigue, a lot of noise and fill the place with a very fanatical Tex-Mex audience that knew the brand.
What we did
We incorporate various actions to attract a new audience and thus publicize the brand and all the experience that is lived by trying Go&Co.
- On the day of the opening we did an event where burritos were sold for €1
- Posters in the Salamanca neighborhood. We fill the surroundings of the place with signs alluding to the campaign #QuienLoPruebaLoCuenta
- content on social networks
- Collaborations with Influencers
- Reviews on Google My Bussines
- Social Paid
- Draw in SM
Opening in Madrid
We bring to life a launch campaign to publicize your new place in Madrid. We embrace a 360º approach where we work on the creative concept # QuienLoPruebaLoCuenta and we promote it through paid, influencers, organic content and off actions.