Content and UGC
Content that makes you hungry and keen to go, plus creators who build desire.
Sector
Hospitality: From likes to bookings.
In hospitality the experience is the product and the review is today’s word of mouth. We work to turn likes and content into real bookings, with UGC, creators and a community that recommends you. With experience in the LatAm market too.
Hospitality brands that have trusted us
Down to work
How we work in Hospitality.
From discovery to booking
We tidy up the path between someone discovering you and booking.
Reputation and community
Reviews, maps and a community that recommends you and comes back.
What’s at stake
The challenges of Hospitality.
- Experience and reviews rule
- Turning social discovery into bookings
- Tapping UGC and creators in a natural way
- Managing reputation on maps and reviews
Sector trends
Trends report · Hospitality · H2 2026
Every six months we look at where your sector is heading. In the second-half 2026 report: 8 trends with data, more than 25 real cases and a clear read for your brand.
- Travellers want wonder: transformative wellbeing as premium demand
- Travel as the new status for Gen Z
- Automation with human magic: the AI that frees up your team
- Surprise, fantasy and regenerative tourism as levers of choice
We know the sector inside out
The same playbook doesn’t work for everyone.
The experience is the product
You’re not selling a dish or a room, you’re selling a moment. We tell it so people want to live it.
Content that makes you hungry
Mouth-watering content, UGC and creators that build real desire and fill tables.
Margin and attributes
In hospitality the margin is thin. We work the attributes that justify the price and lift the average ticket.
Hospitality brands we’ve already worked with
Expertise proven, not promised.
Manteigaria El pastel de nata más auténtico de Lisboa aterriza en el barrio más cool de Madrid. View case →
ILUNION Hotels "Son las experiencias las que cambian el viaje": un giro fresco, aspiracional y premium. View case →
Tessor Una marca paraguas para reunir varios hoteles y restaurantes bajo una misma hospitalidad. View case →
Tony Roma's Born American: el único con origen americano, real y original. View case →
Vezzo La experiencia de los mercados italianos, lista para crecer: 6 aperturas en 4 ciudades. View case →
González & Co Quien lo prueba, lo cuenta. View case →
Key services for this sector
What moves the needle most here.
01
Agency
02 Content creation
Contenido que frena el scroll y se traduce en negocio.
Agency
03 Social channel management
Tu marca funcionando cada día donde está tu audiencia, con resultados medibles.
Agency
04 Drops
Momentos intensos de comunicación, guiados por un concepto creativo que mueve negocio.
Agency
05 Coaching
Tu equipo ejecuta, nosotros no te soltamos la mano.
Consulting
Launch strategy
We take your product or your venue to market with a clear plan and real awareness.
Where we come from
Our origin is in hospitality.
Before founding Brandcrops, Daniela and Cristina ran Goiko’s marketing: Daniela as CMO for seven years and Cristina building its identity and creative line. They turned a burger joint into one of the most loved restaurant brands in Spain, with the community as its engine. That school, making a hospitality brand desired and shared, is what we apply today in every project in the sector.
+2MMlikes on their posts
180.037comments in a single giveaway
National Awardfor Marketing 2018
The content that built the love brand. Real numbers.
Is your brand in Hospitality?
Each sector has its own rules. We’ll tell you how we’d work it in your case.