Echo How AI positions you
It measures your visibility in AI engines, your share of voice against the competition and how your positioning evolves month by month. The front almost no one is checking yet.
Consulting
Know exactly where you stand today before you make a move.
You don’t know what’s working, what isn’t or where to start.
What it is
What is strategic audit?
Before moving a brand you have to know where it starts from. The audit is the honest X-ray of your presence: what’s working, what isn’t, what people say about you and what opportunities are in front of you that you’re not taking. You leave with a clear, actionable roadmap to decide with judgement, not in the dark.
Where we activate it
Redes socialesWebIA
Look before you move
The honest X-ray of your presence.
Before moving a brand you have to know where it starts from. We watch how your audience behaves, what’s said about you and what opportunities are in front of you that you’re not taking. You leave with a clear roadmap, not hunches.
With data, not with intuition
The audit runs on our own engines.
We don’t audit by eye. We cross what your channels, your competitors and AI itself say with tools we’ve built in-house.
How we do it
What we work on
Brand and brand elements
Value proposition, offer, values, attributes and territory, and how they match current perception.
Communication and consumer
Narrative, KPIs, engagement and tone. Who your digital audience is and how it relates to you.
Social listening and competition
What’s said about your brand and your category. Your rivals’ positioning and digital presence.
AI visibility with Echo
How artificial intelligence positions you, a front almost no one is checking yet.
What you get
Strategic clarity, differentiation from your competition, focus to prioritise resources and a solid base to build the strategy on.
It helps most if your need is:
FAQs
FAQs about strategic audit
What does a strategic audit analyse?
Brand and its elements, communication and consumer, social listening and competition, and your AI visibility with Echo. You leave with an honest X-ray and an actionable roadmap.
How is it different from strategy?
The audit is the picture of where you are today; strategy decides where you’re going. Auditing first means the strategy is built on data, not intuition.
What do I take away at the end?
Clarity on your starting point, differentiation from your competition and clear priorities to decide with judgement where to invest resources.
More answers on our FAQ page.
Keep exploring
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View service →Is strategic audit right for you?
Tell us your case and we’ll say if this is what you need, or we’ll work it out with you.