2022 - Actualidad

Häagen-Dazs

Turning a lick and an Instagram into the best experience of its ice cream shops.

Häagen-Dazs: Turning a lick and an Instagram into the best experience of its ice cream shops.

The challenge

Turning a lick and an Instagram into the best experience of its ice cream shops.

Grow visibility on social, the community, engagement and traffic to the Häagen-Dazs Shops.

Editorial image of Häagen-Dazs produced by Brandcrops

What we did

Brand awareness, ice cream shop by ice cream shop.

We built a social media strategy focused on creating brand awareness. We set out a creative and content strategy aligned with its brand strategy, finding differentiation opportunities we used to boost recognition of its venues across the country. The brand has managed to tie all its communication to highly successful campaigns.

A sample

The work, in motion

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Häagen-Dazs content photography created by Brandcrops
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Häagen-Dazs content photography created by Brandcrops
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Häagen-Dazs content photography created by Brandcrops
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Häagen-Dazs content photography created by Brandcrops
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Häagen-Dazs content photography created by Brandcrops
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Häagen-Dazs content photography created by Brandcrops
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Häagen-Dazs content photography created by Brandcrops
Backstage
Häagen-Dazs content photography created by Brandcrops
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Häagen-Dazs content photography created by Brandcrops
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Editorial image of Häagen-Dazs produced by Brandcrops

What moved

+157%community growth
+472%engagement
+4,500new followers

The approach

Services we activated

Working with Brandcrops is inspiring, fun and full of learning. Working with them puts me at ease, I’m sure my brand is in the best hands. They’re not a vendor, they’re part of my team.
Valentina Martínez Ferro Marketing Manager

Want a result like this for your brand?

Tell us where you are and where you want to grow. We’ll tell you where we’d start.

Let’s talk